Troldtekt has accelerated its international growth significantly. Therefore, we extended our CSR approach in 2018 to include support for CSR measures on our two new domestic markets: Sweden and Germany.
“In Denmark, Troldtekt is a pioneering medium-sized company working with sustainability. Our goal is that we come to play the same role in Sweden and Germany, "says Peer Leth, CEO at Troldtekt A/S.
“We want to influence the development of the circular economy, because we are convinced that this approach will become a crucial competitive parameter for manufacturers in the construction sector. The Cradle to Cradle concept is also gaining ground in Sweden and Germany, and it is only natural for us to support organisations in both countries that are working to promote the concept,” he adds.
Transparency and documentation
Most of Troldtekt’s CSR investments are made in the company’s production in Troldhede. Since 2015, more than DKK 100 million has been spent on modernising the existing factory, and from the beginning of 2019 we have doubled capacity with a brand new production line at a cost of DKK 180 million. The massive investments mean that it now takes significantly fewer resources to produce each square metre of Troldtekt than just a few years ago.
“Our sustainable principles and the use of local raw materials also benefit the international markets. Full transparency and detailed documentation are top priorities in our contribution to sustainable building,” says Peer Leth.
He adds that transporting goods to the new markets is a challenge, and one that Troldtekt is focusing on:
“Transport impacts our sustainability performance, and this is one of the reasons why we’re focusing on our neighbouring countries. In Sweden, our start-up activities have been concentrated in the south-western part of the country, while in Germany our focus has been on sales in the north of the country as well as central Germany. In this way, we are building up our exports region by region; this minimises transport and helps us achieve a number of logistical advantages.
Responsible values pay off
The philosophy of benefitting both society and our business is at the core of Troldtekt’s CSR work – also outside Denmark.
“We’re acting responsibly, because it pays to do so. Perhaps not tomorrow or the next year, but definitely in the long term. We are therefore investing in helping architects to see the benefits of choosing Cradle to Cradle-certified products. This is also why we support competitions which encourage design and architecture students to think innovatively. Innovation is an important value for Troldtekt, and the students are our potential future customers,” says Peer Leth.